Setup Guide

1.1 — Find Your Pixel ID

1. Go to your Meta Events Manager and click on Datasets (https://business.facebook.com/events_manager2/overview)
2. Select the Pixel (Dataset) you want to connect.
3. Click on Settings.
4. Hover over the Pixel ID (Dataset ID) and click it to copy.
5. Paste the Pixel ID in your vSync Settings page.

*Note: If there is no Dataset ID, you'll have to create one.

How To Create A New Dataset

1. Go to your Business Manager Settings (https://business.facebook.com/settings)
2. Look for Datasets & pixels under the Data Sources navigation.
3. Click the + Add button to open Create a new dataset.
4. Enter the Name of your dataset and click Create.

1.2 — Create Your CAPI token

1. Go back to the Settings page on Events Manager.
2. Scroll to Set Up Direct Integration under the Conversions API section.
3. Click Generate Access Token and copy the token.
4. Return to the vSync Settings page and paste the token.
5. Click Save Settings to complete the setup.

1. Activate Auto-Advanced Matching

1. Go back to the Settings page for your Pixel (Dataset).
2. Find “Turn on automatic advanced matching” and toggle on Automatic website matching.
3. Open “Show customer information parameters.”
4. Toggle on all available parameters.

2. Enable Theme Extension

1. Log into Shopify and go to your Themes under Online Store.
2. Find your active theme and click Edit Theme.
3. Click on the App Embed and toggle on the Facebook Pixel Tracker by vSync.
   

1.1 — Confirm The New Customer Event (NC-Purchase)

1. Go to your Meta Events Manager “Overview” tab (https://business.facebook.com/events_manager2/overview).
2. Click Review Events next to any unverified event alerts.
3. A dialog box will appear. Click “I Acknowledge.”
4. Select NC-Purchase and click Next.
5. Select the Confirm Custom Event option and click Confirm.

The confirmed event status will become “active” once the next qualifying event is sent.

1. Go to the “Datasets” tab of Events Manager and select your Pixel ID (Dataset ID).
2. Scroll down to look for “NC-Purchase” under Events and confirm it is Active.

1. Activate your custom event in Ads Manager

1. Create a temporary Campaign/AdSet/Ad and set the Ad Set optimization event to NC-Purchase (or the custom event you need to activate).
2. Publish the temporary Campaign/AdSet/Ad (it can be paused to avoid spend).
3. Your custom event should now be recognized by Meta Ads Manager.

2. Add your custom event to a column

1. In your Ads Manager select Columns → Customize Columns.
2. Scroll to Custom events and select your new custom event to save it as a column.

Your NC-Purchase custom conversion should now appear in your dashboard for reporting.